There are only a few things as captivating and genuine as the fresh enthusiasm of an art student willing to do their best! This is the main reason for the establishment of the T'Art Up Bag 2017 Contest. It is only the first of many initiatives launched by OMNICOS, aimed at putting in contact the world of art and of the young artists and its own corporate environment. Clearly, it was a success!
The contest, created in conjunction with Bologna Cosmopack, consisted in the customization of the institutional bag by 50 art students and young artists: the five finalists, all promising students at Bruno Munari artistic high school, were Valeria Cardea, Agata Berretta, Chiara Lodrini, Serena Laera e Iuliana Grecu. They were inspired by the beauty world and the hashtags representing OMNICOS philosophy:
#selfconsciousness
#beautyisastateofmind
#womenpower
#innerstrength
#becomeachampionbecomehappy
#beingmyself
#sharing
#inspiring
#discovering
The winner, rewarded by the clients choices, that came by and saw us at the fair, was the inspiring Agata Beretta, but we won the greatest prize: an energy blast, a young and fresh glance and the desire to be amazed once more!
This is T'Art Up Program genesis: let yourself be involved in our next project!